The LinkedIn operating system for teams

Think. Write.
Ship.

Create, publish, and grow on LinkedIn — content studio, performance analytics, audience intelligence, all in one.

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Opinion
Most AI tools are solving the wrong problem.
@marieduboisbyline.
Data
40%
@alexchenbyline.
List
Three things I learned shipping every single day.
@sarahkbyline.
Insight
The resume of a company is its pricing page.
@marieduboisbyline.
Tech
We open-sourced our design system.
@devrelbyline.
Growth
Ship daily, not weekly. Here's the math.
@founderbyline.
Culture
Hiring is marketing. Start treating it that way.
@peopleopsbyline.
Hot take
KILL THE FREE TIER
@contrarianbyline.
Opinion
Most AI tools are solving the wrong problem.
@marieduboisbyline.
Data
40%
@alexchenbyline.
List
Three things I learned shipping every single day.
@sarahkbyline.
Insight
The resume of a company is its pricing page.
@marieduboisbyline.
Tech
We open-sourced our design system.
@devrelbyline.
Growth
Ship daily, not weekly. Here's the math.
@founderbyline.
Culture
Hiring is marketing. Start treating it that way.
@peopleopsbyline.
Hot take
KILL THE FREE TIER
@contrarianbyline.
How it works

Idea to published
in three moves.

No design tools. No exporting. No uploading. Write the content, direct the agent, ship.
01

Capture the idea.

Drop a thought into the Ideas board. A comment, a link, a shower thought. The agent develops it.

02

Build in Studio.

Write your caption. Add blocks — text, data, images, lists, and quotes. The design agent renders everything using your brand kit.

03

Print & ship.

One button. Your carousel or image is published directly to LinkedIn. Done.

↻

Loop closes.

Analytics feed back into Ideas. The agent learns what works. Your next post is already waiting.

The Studio

Where everything
comes together.

Agent
Agent
Strong opinion piece. The data slide works as a big number.
Make it darker. Switch the data slide.
Agent
Done. Background → Ink. Slide 03 → big number.
Ship it.
↵Ask the agent...
Caption
Attachment
01Text · Hero
Most AI tools are solving the wrong problem.
02Data · Big number
40%
03CTA
FOLLOW
Preview● Live
No 0248 · Opinion
Most AI tools are solving the wrong problem.
@marieduboisbyline.
40%
CTA
▶
0:03
Ideas

Never start from
a blank page.

Capture sparks before they vanish. A shower thought, a comment that resonated, a link worth exploring. The agent develops each into a full post brief.

●Capture ideas in seconds from anywhere
●Agent develops raw thoughts into briefs
●Drag between Fresh → Developing → Ready
●One click to open in Studio
+Capture an idea... a thought, a fragment, a link↵ save
Fresh2
Thought2h
Why do most AI tools feel like they're solving the wrong problem?
Link1d
Pricing pages as company resumes...
Developing1
DraftAI suggested4h
Three things I learned shipping every single day
Hook: "Most people post weekly..."
growth
Ready1
Ready2d
Most AI tools are solving the wrong problem.
carouselOpen →
The agent

A designer that
actually listens.

Make it darker and switch the data to a big number.
Agent
Done. Background set to Ink. Block 03 switched to big number — 40% is the hero.
Give me 3 hooks for the caption.
Agent
Three options:

1. The tools aren't broken. Your workflow is.
2. Every team ships too slow. Here's the real reason.
3. Most AI tools are solving the wrong problem.
Keep the third. Ship it.
Everything included

Built for people
who ship.

T

Block editor

Text, data, charts, lists, and images. Each block is a slide.

▢

Stock library

Royalty-free images. Searchable inline. Curated for professional content.

◈

Brand kits

Your palette, fonts, and logo — applied to every slide automatically.

Σ

Data slides

Bar, donut, big number, table, grid. Type your data, the agent renders.

≡

Ideas kanban

Capture → Develop → Ready. Agent surfaces gaps and repurpose opportunities.

●

Brand kit

Logo, colors, fonts. Applied automatically. Override per post.

Performance

Know what works.
Do more of it.

Every post feeds back. See which formats drive reach, which hooks land, what time to publish.

●Impressions, engagement, funnel tracking
●Format mix analysis
●Best posting day and time
●Hook analysis and suggestions
Performance · 7 days5 posts
Impressions
12,847↑ 34%
Eng. rate
4.2%↑ 0.8
New follows
+184↑ 12%
Top postsFormatImpr.
Three things I learned shipping 365 postsCAROUSEL4,200
Stop chasing trendsIMAGE3,420
Audience · Who engages30 days
Top titles
VP of Product · 18%
Founder/CEO · 14%
Head of Growth · 9%
Engineering Manager · 7%
Product Manager · 6%
Top companies
CompanyEngagements
Stripe24
Notion18
Linear15
C-suite 32%Directors 28%Managers 22%ICs 18%
Audience

Know who's
paying attention.

See exactly who engages — their titles, companies, seniority. Know if you're reaching decision-makers.

●Job titles and seniority of people who engage
●Companies represented in your audience
●Audience growth trends over time
Team

Your company's
voice, amplified.

Manage your team's LinkedIn presence from one dashboard. Shared brand kits, templates, and analytics.

●Per-member performance tracking
●Shared brand kit and company assets
●Privacy controls — members see only their own data
Team · This week3 members
Team total
16,200↑ 28%
Posts
9
Avg eng.
3.8%
Anais Laurent
Anais Laurent
Sales
8,400
4 posts · 5.1% eng
Marie Dubois
Marie Dubois
CEO
4,200
3 posts · 4.2% eng
Tom Henrik
Tom Henrik
VP Eng
3,600
2 posts · 3.8% eng
90% OF BEST WEEK EVER
Carousel
Why your onboarding flow is losing you customers.
@productbyline.
Image
The best product docs read like a letter to a friend.
@writerbyline.
Quote
“Ship the work. The polish is automatic.”
@marieduboisbyline.
Data
$2.4M
@cfobyline.
Image
Compound beats viral. Every single time.
@growthbyline.
Carousel
Remote work isn't the future. It's the present.
@hrbyline.
Carousel
Why your onboarding flow is losing you customers.
@productbyline.
Image
The best product docs read like a letter to a friend.
@writerbyline.
Quote
“Ship the work. The polish is automatic.”
@marieduboisbyline.
Data
$2.4M
@cfobyline.
Image
Compound beats viral. Every single time.
@growthbyline.
Carousel
Remote work isn't the future. It's the present.
@hrbyline.

Create. Publish. Grow.
Start shipping.

Content studio, analytics, audience intelligence, team management — $39/user/month.

Get started →